Etherlogic
7 Key Web Design Trends

7 Key Web Design Trends

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Aug 22, 2013
5 min read

Trends That Improve the User Experience

These are the practices that became most common in web design at the time of writing. Used well, they produce striking results and make sites easier to use.

1. Responsive Design

People browse on smartphones, tablets, smart TVs and PCs. Responsive design builds one website that adapts its layout to the size of each screen, so the experience is the same everywhere.

2. Sticky Navigation Bars

A navigation bar that stays at the top as you scroll is easy to build, fits most layouts and helps visitors move around the site.

3. Infinite Scrolling

As in Google Images or a Facebook feed, more content loads as the visitor scrolls down. Not new, but adopted by many more sites.

4. Transparency

With CSS3, transparency effects no longer need Photoshop. A simple opacity setting is enough.

5. Large Background Photos

Big background images grab attention and can look superb when used carefully.

6. Parallax Scrolling

The background moves more slowly than the foreground as you scroll, creating a sense of depth. Used wisely, the effect is spectacular.

7. Single-Page Design

The whole site lives on one page, with navigation that jumps between sections. HTML5, CSS and JavaScript make smooth animations possible. A good fit for portfolio sites.

Conclusion

Trends only help when they serve your visitors. Etherlogic can help you choose the techniques that make your site both attractive and easy to use.

Giorgos Kalaitzis

About the Author

Giorgos Kalaitzis

He is the Co-Founder of Etherlogic. Through his role, he helps businesses get in touch with new technologies and understand their dynamics and advantages. Through the blog, he wants to offer information about Digital Marketing and e-commerce.

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